Selling your property by Auction has many advantages over pricing providing you employ an agent with extensive knowledge of this process. This process involves a short and sharp marketing campaign putting your property on a pedestal and under spotlights to reach every possible buyer in the marketplace and inviting them to inspect your property. These buyers are required to be cash and unconditional so you know that upon the fall of the hammer at Auction you have an unconditional cash offer on your terms. The Auction process puts buyer against buyer not buyer against you as in a private treaty sale – this buyer against buyer negotiation process ratchets the price upwards – not the other way as when a property is priced. When buyers are emotionally attached to property and bid against each other, they normally bid well over where they initially planned. This is where a premium price is obtained for your property. For a no obligation meeting to discuss the Auction process – please call us!
For guidance on the Auction process click on the Real Estate Agents Authority website link below.